Industry and Market Trend Spotting

Online Visibility Audit

Public Opinion Polling

Competitive Analysis

Real-Time Social Listening

Influencer and Detractor Identification

Vulnerability Assessment

E-Commerce Performance Audit

Content, Channel and Brand Analysis

Product Innovation/Challenge Insight

Tech Health Reporting

Audience Analytics

Audience Research, Segmentation and Profiling

Issue Mapping

Integrated Communications and Marketing Planning

Behavior Change Objectives

Master Narrative Development and Message Strategy

Scenario, Escalation and Response Planning

Integrated Digital Content and Strategy

Creative Ideation

Contact Strategy & Management

Test and Learn Agenda

Measurement Framework and KPI Definition

Data Collection and Measurement Planning

Paid Media Channel Mix Strategy

Influencer Identification, Management, and Activation

Partner Marketing

Performance Marketing

Thought Leadership and Executive Visibility Plan Development

Paid Media Execution and Optimization

Customer Review and Customer Service Management

Content Creation/Backpack Journalist

Public Relations Execution

Search Engine Optimization

CRM/Marketing Automation

Social Media Monitoring and Community Management

Influencer Management

Website Tagging and Re-targeting

Crisis and Issues Management/ Review Management

Integrated, Cross-channel Reporting

Goal-Aligned Recommendations and Optimization

Taxonomy Development

Reputation Management and Negative Suppression

24/7 Global Monitoring covering social media, search results, news media, dark web, encrypted apps

Benchmarking and KPI Tracking

Attribution Measurement

Cross channel analytics management